BUS ETHICS

The concept of a soft drink has evolved significantly over the past few decades. Over a period of time, the industry' has broadened by offering more of a variety to its consumers. With health issues on the rise, the industry has made healthier beverages available to consumers. The soda industry consists of many beverage companies, but the industry/s giants are Coca Cola, Pepsi, and Actuary Speeches. The soda industry is represented by the American Beverage Association, and many franchise companies are now members of this Association. Some companies assist and provide funding for scientific initiatives.The American Beverage Association and its companies are unified in wanting to take a leadership role in obesity/nutrition issues (Koshering, 2005). The Center for Science and Public Interest says that teenagers are consuming more high calorie drinks than ever, and fewer diet drinks than in years past, despite growing concerns about obesity (Affairs, 2005). The ASPI and other groups have sought to limit the sale of soft drinks in schools as part of a larger effort to combat the growing problems of childhood obesity and related health issues.Despite all, it is not feasible to blame one food product r beverage as sole contributor to any health issue. Consumers are at liberty to choose for themselves. The soda industry assumes responsibility by educating its consumers on the sugar content in all beverages. In addition, soda companies offer many alternatives to consumers. â€Å"Obesity and other issues are bigger issues in the states than in Washington, and they are tougher to fight in the states because you are dealing with 50 legislatures and maybe 100,000 school boards† (Finniest, 2005, p. 0). About one in every four people aged 18 to 34 drink one or more sodas per day, compared to people 55 or older (Mendel, 2014). It is the responsibility of parents with underage children to monitor their children's soda intake since most soft drinks are high in sugar. The negative effects that will occur when soft drinks are abused are inevitable. Most people are aware that too many sugary drinks can negatively affect their health; however, they continue to over-drink due to lack of concern, flavor, and easy accessibility.Although sugary drinks are the major contributor to the obesity epidemic, and our nation spends $1 90 billion a year treating obesity-related health issues, consumers are still downing soft drinks. Is it the industry negligent if consumers are over drinking? Absolutely not! The industry is not responsible for the amounts of sodas consumers drink; the consumers are! Many people believe that the soda industry is more concerned with its profit than its consumers. All businesses strive to gain profit and target markets where sales will be higher through advertising and marketing; however, consumers are important.Coca Cola is one of the giants in the soda industry. In 2013 Coke launched an anti-obesity advertisement recognizing the sweet ened soda and many other food and drinks that contributed to the obesity epidemic. They then advertised their wide array of calorie-free beverages to encourage consumers to take responsibility for their own drink choices and weight (Chance, 2009). I advocate for the industry because of its continuous effort to gear towards the needs of consumers. The soda industry is constantly satisfying their responsibility by educating the public about the dangers of compulsive consumption of sugary drinks.Sugary drinks combine with caffeine should heighten the awareness of the public and spark consumer attention to its health risk. Explain the Role Capitalism Plays in Corporate Decision Making Capitalism souses on profits driven by sales of products and services to willing consumers. Senior corporate executives generally have authority over the promotion of public goods and are under government control. It is also customary that the distinction be made between public and private sectors. In this industry, capitalism motivates and encourages stronger competition.Competition stimulates the economy, and it encourages productivity. Beverage companies compete through marketing strategies. For example, Coca Cola has an edge on PepsiCo because of its connection with people. Coca Cola conducts a market research study every three years across 55 cities. This market research was constructed around understanding human motivation. For example, human motivation is important to Coca Cola, that same motivation stimulate feelings of belonging, and the desire of affiliation (Saurian, 2013).When making corporate decisions, executives rely on human desire; therefore, the market is limited by what people desire. Capitalism embraces human desires, and corporate decision making play an important role in shaping the collective life of society as a whole. Capitalism plays many oleos; it allows business to sell their products or services at whatever the market accepts. Under the role of capitalism , people are able to work at jobs they so desire. It is in the interest of corporations that an increasingly greater proportion of people have the ability to enjoy the good life (Journeyman, 1993).Discuss if you Believe it is Possible for a Company to Cater to Both its Best Interest and the Consumers Conjointly or if one has to Prevail. When we focus on the success of any business, the first element considered is their customer base. Without loyal customers, the business merely exists ND will soon fail. Often times many employees working for companies forget that customers want to be loyal, it makes them feel good to belong; however, companies forget that loyalty is a two way street.Customers are the meat to any successful business and it is the responsibility of the business to cater to their customers. Maximizing customer satisfaction makes an important contribution to maximizing profits; however, the company is still faced with other factors such as; cost control, marketing, and productivity. These key factors can impact a business's bottom line. When customers are testified there is an opportunity to increase the repeat of sales. When customers are satisfied they tell other customers and in return, businesses profit.

Gender and Culture Studies Article Example | Topics and Well Written Essays - 750 words

Gender and Culture Studies - Article Example All these do not act independent from each other. Studies try to analyze and explain how they work together â€Å"how they mutually construct one another† (Collins et al 62). My goal in this paper is to try explaining the article and the different ideas being portrayed. As noted earlier, the article presents us with the insight of how race and gender are socially put together out of dysfunctional definitions of â€Å"the family†. Generally, gender and race are socially built groups rather than important and biological groups. Collins shows how these groups are formed and how idealized and often the dysfunctional images of â€Å"the family† project a hierarchy that functions in the best interest of everyone. The idealized family needs a breadwinner who is able to protect and maintain the other family members, a wife who is a stay at home mother, and obedient children. This means the public of economics and politics have no impact or influence what so ever on the private domestic sphere of women and children. But this is becoming unrealistic especially in the present day, for it is difficult for survival value for the women and the children who solely depend on the man as the provider. Discrimination on the lines of gender and race is real in the modern society as individuals use an imagined image of a certain group to create a hierarchical categorization. We use the family images to view our nation and use it in the definitions of policies. As matter of fact, the assumption that a few wealthy white men are capable of not only protecting the whole national family but also acting to the best interest of the society comes from accepting the hierarchical categorization. Deviance or protest of any kind to this assumed fact makes one ungrateful and thus conservative politicians expect that women and people of color should not only be submissive According to Collins there were six different dimensions which will be explained in terms of gender, race

The Case of Aileen Wuornos Essay Example | Topics and Well Written Essays - 3750 words

The Case of Aileen Wuornos - Essay Example The reality was that she lured each of the men through the promise of some form of sex (she was posing as a prostitute), took them into the woods, and killed them. There is a lot of controversy as to whether she was mentally ill and whether putting her to death was the "right" thing to do under the circumstances. With this information in mind, this case study will look at Wuornos through Attachment Theory and Biopsychosocial Theory. Between the two theories, it seems that the Biopsychosocial Theory is the best one to use for analyzing her situation although a combination of both would probably be more accurate. Aileen (Lee) Carol Wuornos had a very tumultuous childhood. According to Chesler (1994, p. 96), Wuornos was a very abused child who had been "serially raped" and was beaten both as a child and as an adult. She perceived that she was always under attack in her life. Shipley and Arrigo (1994) state that Wuornos was raised by her maternal grandparents because she was abandoned by her mother as a baby. According to several other accounts, including MacLeod (2008) and Osborn (2009), she and her brother were abandoned when Aileen was three or four years old because her mother could not handle the noise that the children made. Her father was a convicted child molester and killed himself while in prison; Aileen never had contact with him. By the age of 14, Aileen was pregnant with someone's child. Although the father was never revealed, she said it was her brother at one point, or someone she called "An Elvis Presley look-a-like" (Shipley and Arrigo, p. ix). Her grandparents sent her to unwe d mothers home where she had the baby and then gave it up for adoption; the baby was adopted by another family. Aileen's life with her grandparents consisted of physical abuse by her grandmother who was also an alcoholic. Aileen was never told that she was being raised by her grandparents but she found out at age 12 (MacLeod, Chapter 2).

Creating Your Own Start-up Business Assignment Example | Topics and Well Written Essays - 1000 words

Creating Your Own Start-up Business - Assignment Example In the very beginning the business would be limited to importing homemade ups namely bed covers, curtains, pillow covers, quilts, towels and the like. The market for such goods in the United States is not only large but rather diverse because consumers from all buying strata are present in the market. Moreover the market’s large size means that imported textile products have a low chance of getting stuck up in warehouses because there are not enough right kinds of buyers (Arthur and Sheffrin). Another advantage in starting such a business could be local contacts in the South East Asian region who could supervise the manufacturing and supply efforts. 2. Business Structure Preferably the business would have a centralized buying office in the United States close to a major port which would help in dealing with incoming supplies and custom clearance for imported goods. Moreover the business would possess overseas buying offices in the South East Asian region typically located in I ndia, Bangladesh, Sri Lanka and Pakistan (Haider). Given the restriction of funds initially the business would have only one overseas office in India to supervise the manufacturing and supply efforts. Within the United States the business would have a CEO supervising local distribution along with a small staffing. The overseas offices would have no more than two employees to oversee the entire manufacturing to ensure quality and to report delays in a timely fashion. 3. Relevance of Skill Set and Background Being a business major background would help me to focus on business areas that matter most for example I would prefer to spend money initially on surveys and questionnaires to determine market demand rather than importing blindly. Also my credentials with finance would allow me to keep a close watch over the budget to see if the business might overrun its estimated targets. Such an effort is all the more critical initially because squandering money in the beginning would be easy and would leave the business high and dry. Similarly my background in business studies would allow me to market my products more effectively as I would try to hit target market segments only instead of trying to subdue the entire market. Another major advantage that would allow me to develop this business more effectively is a contact in India who is already involved in shipping textile goods to the United States. My contact in India would be able to help me with his expertise in supervising manufacturing one on one and would also be able to ensure quality at the very first step in the supply chain. 4. Offered Services As mentioned before the business would initially offer homemade up textiles only but later as the business expands it will include garments and apparel as well. For the initial homemade ups market the business would provide a large variety of designs and styles that have been manufactured and packaged outside the United States. When the goods have been imported to the United States they will be distributed throughout the nation by the business using a complete supply chain mechanism that ensures adequate stock levels at all times. Overall the business would be offering a comprehensive supply chain mechanism for textile goods (Joshi). 5. Target Markets In order to start the business the market segments that would be most desirable to deal with are the lower and middle spending tier segments. Though there is rampant competition in either market segment but the

Humane Society Essay Example | Topics and Well Written Essays - 500 words

Humane Society - Essay Example Local groups handle the actual care giving process such as looking after animal housing, the animal adoption process and even euthanasia when it is required as an act of mercy (Wikipedia, 2008). 3. Relating to the audience: Even in our neighborhoods and cities, shelters are provided for animals and these shelters include municipal and private shelters which provide a wide variety of facilities. From life time care facilities for animals that are without homes to the temporary homes for animals. However, a municipal shelter is run by the government and it is funded by taxpayers such as you and me. The employees of such shelters are civil servants. Their basic function is defined in municipal codes, which means to pick up wandering and irritant animals and then reunite them with their owners. 5. Private shelters: work with funded from private donors and provide a safe home for lost and misplaced animals. Their basic task is to find homes for such animals. Employees of these shelters work as volunteers and may even be professional vets who go about caring for such animals. Many of the private shelters do wonderful work by placing animals in good homes. However, some may have to kill the animals that cannot be adopted since there is never enough room in such places. The animals that have to be euthanized often are those who have constant health situations e.g. diabetes, or a disability which makes them difficult to offer for adoption. 6. These are called â€Å"no kill† Shelters. No Kill is a widespread movement for animal shelter improvement. It is advocated by Winograd with a simple policy of not to euthanize animals. Such kinds of policies are known as â€Å"no kill.† The phrase No Kill is distinct by practices whereby an animal may be killed in order to ease the suffering of the animal or if the animal is unmanageable. However, animals are not killed just because there is not enough room in the shelter (Encyclopedia Britannica,

The Star Appeal of Farid al-Atrash and Yusuf Wahbi Assignment

The Star Appeal of Farid al-Atrash and Yusuf Wahbi - Assignment Example Farid’s mother had to work as a singer in private functions like parties and weddings as her children also did jobs as they went to school. Farid and his young sister Amal took an interest in their mother’s love for singing and thus she encouraged them to sing as she taught Farid how to play the oud. Early in their youth, Farid and Amal (who later became Ashmahane), began drawing the attention of composers and song-writers who were amazed by their musical talents and beautiful voices. Soon, they were singing in radio stations and in large gatherings. The cinema also opened a door for success for Farid and Ashmahane after they starred in two films. Unfortunately, tragedy struck and Ashmahane died after being involved in a grizzly car accident. It was rumoured that she was involved with the British intelligence (IMDB 1990). Farid’s quick success brought him into a life of night clubs, love affairs and gambling in which he got involved. Soon, he went into debt and w as abandoned by his mother. It is during this time that his sister died (IMDB 1990). According to Sis.gov, Farid studied the lute at the public service department of the Institute of music and at the same time worked as a driver to earn a living. This was a time of financial difficulty for him and his family. Some of his teachers were the renowned composers Safar Ali and Mohamed al-Qasabgi. Farid later worked in the night club called Badie'a Mosabni. During Farid’s time in 1952, there was a revolution known as the 23 July Revolution. It began on 23rd July with a military coup d’etat by the Free Officers Movement. This was a group of army officers led by Muhammad Naguib and Gamal Abdel Nasser. This revolution was initially aimed at overthrowing king Farouk I but later went on to abolish the constituional monarchy and aristocracy of Egypt and Sudan, establish a republic and finally secure Sudan’s independence that was governed as an Anglo-Egyptian condominium. Thi s revolutionary government established a republic and among its goals was to secure the independence of Sudan. This revolutionary government adopted a staunch, nationalist, anti-imperialist agenda that came to be expressed mainly through Arab nationalism and international non-alignment (Khan 2010). Farid was a mixture of the oriental music’s originality and modernity of Western music. He was the best lute player of his age and one of the first to introduce the show business to Egyptian movies. He died in the year 1974. Indeed, Fareed Al-Atrash was a legend that will always be remembered throughout in history (Sis.gov). Yusuf Wahbi Yusuf Wahbi was an Egyptian stage and film actor and director who was a leading star of the 1930s and 40s. He was one of the most prominent Arab stage actors ever. Born the son of a pasha in 1898, Yusuf was expected to become an engineer like his father but his passion for acting took him to an unexpected direction. He joined the circus and this bot h surprised and enraged his father. He became someone whose testimony was not acceptable in court and he was considered a disgrace to his family. He was expelled from home by his father who later enrollrd him in an agricultural school in order for him to be reformed (Kanema 2008). Wahbi ran away to Italy where he changed his name to Ramses and only

Business Decision Making Assignment Example | Topics and Well Written Essays - 2000 words

Business Decision Making - Assignment Example The market research will contact different members of public – as opposed to consulting target audience. The disadvantage of the model is that it is time consuming (Dillon, Madden and Firtle, 1994). First part: Market Research questionnaire First name†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Middle name†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..Last name†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. Age.........Sex†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Occupation†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.Contact details†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..Permanent address†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Email address†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦... Evaluation of individuals in need of gym services 1. Height†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..Weight†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 2. Please describe your lifestyle Sedentary: working from a stationary point all day†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ Moderate. I participate in exercise occasionally†¦Ã¢â‚ ¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. Active. I exercise regularly†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 3. How can you describe your eating patterns or habits? Erratic: I eat whatever I come across†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. Fairly regular: I skip a number of meals†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. Regular: I ensure to get all meals and in a timely manner†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 4. Do you eat between main meals? 5. Are your meals low calorie†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..moderate calorie†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..or high calorie†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 6. ... Have you used gym and fitness facilities before? 9. Have you taken any gym training sessions? 10. What fitness facilities do you use? 11. What fitness facilities do you own? 12. Where do you access fitness facilities? 13. How long have you participated in fitness services? 14. Use the key below for the questions 15. (Rank yourself as excellent, good, average, poor, very poor) Please rate your physical exercise and fitness participation?................... Please rate your capacity in using Gym facilities?................................... Do you think that gym services are important for every person?................................. (Give reasons) Do you have access to a gym center?.............................. How often do you use the services offered at the gym center?.................................... Which of the two fitness training do you prefer? Gym services†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Aerobics†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. Part three (For those that have used gym services in the past) 16. Did you find joining a gym helpful? 17. Are you satisfied with the gym and fitness facilities received? Where would you expect that the services were different? 18. Have you received any gym and fitness services while at Brent Cross? 19. What was the price for the services? Was the price worth the services given? 20. What was your overall satisfaction and what comments can you draw from that? 21. How did you rate the services received, and what reference points do you use for that? 22. How would you expect the gym services to be offered at Brent Cross? Part four: Description of the general Brent Cross population 1. How would you define the fitness levels of the residents of this area? Generally slim and unhealthy†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. (Explain) Generally fit and